The Importance of Branding in Design

19 
May 
2014
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Robert Wakefield  /

The Importance of Branding in Design. Establishing a clear and crisp identity is sometimes a challenge by businesses. Typically, you have under 30 seconds to attract your reader (via the web). Keeping your visitors engaged, delivering a strong brand identity and talking to them in right language are all essential elements if you are to win business. In this post we look at some of the things you can do to improve your branding.

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Branding and the importance of continuity

12 
Feb 
2013
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Luke Wakefield  /

This blog post focuses on the importance of branding and ensuring it's kept consistent throughout your marketing material both online and offline.

Branding is an important factor in determining your place in the market so it's important to get it right.

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Designing a successful ecommerce site.

26 
Jul 
2012
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Bronwyn Murgatroyd  /

Here is a list of what we believe are essential tips for designing ecommerce websites, that will help you design a site that is user friendly and high on conversion.

Provide the best user experience

Structure your website for the best user experience. Remember that your website isn’t an information website, users are going to be searching for goods and you are hoping that your ecommerce website is going to convert.

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