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Affordable Web Design by Wysi of Berkshire

Robert Wakefield - Wednesday, September 25, 2013

Put Your Best Face Forward Online. It's easier than ever for small business owners to have their own web presence, and we've made the whole process easier, quicker and more affordable without any compromise in quality or service. 

At Wysi, we've redefined processes to make really professional business websites far more affordable. We've studied what the small to medium sized business owner actually needs from a website and combined these powerful ingredients into a range of excellent business website packages - all of which are extremely affordable

website packages by wysi of Berkshire

Why 'Turnkey' Websites Can be Bad for Business

These turnkey or 'self-build' websites are fine for personal blogs, local sports clubs and other small-scale ventures, but they're hardly ideal for a serious business. Your website is supposed to represent your brand to the rest of the world. This means you should make sure it looks as polished and professional as possible.

Your visitors will vote with their 'back button' and if your website is not easy to use, or does not display correctly on the visitor's device, you will lose traffic and potential business. We study on-page positioning, calls to action and other behavioural patterns so we know what needs to go where. Our aim is always conversion for our clients and that comes from good design and layout, excellent content and a reassuring, professional website.

We understand that business owners are not web professionals and therefore seek a reputable, trustworthy web design company to advise and assist. Our advice is always free and we'll explain how one website will fail to convert, whereas another will bring in a steady flow of leads and business. We build long-term relationships with our customers through professional advice and trust in our work.

Paying for Web Design Makes Sense

It makes sense to get a professional web designer to build your website. You don't have to pay a lot of money to get a good website made. There are plenty of affordable web design companies in Berkshire that will put together a unique, search-engine-friendly website design for you. Of course, you'll want to shop around and obtain a few free web design quotes. When considering all the options, think particularly about search engine friendliness, website security (Wordpress has had a number of major security issues of late) and the level of ongoing support you will get from your design company. Managing and updating your website is also going to be high on your list of questions, so ask about Content Management Systems (CMS) - are they easy to use? Try to think also about what extra features you might need in the future, such as secured web pages, document and brochure downloads, subscription-only pages or a small database to store product or inventory data. We offer all of these services and our Siteglide web-hosting platform makes management of your website a real breeze.

Content management systems

As a business owner with no programming or HTML knowledge, you will be able to quickly and easily edit web pages, create new ones, publish a blog post (great for SEO), add/ edit database items (such as property records by an estate agent), upload a new brochure, PDF document or image and create a newsletter to send to your subscribers.

If you already have a website, but you're not happy with how it looks, then now is a good time to revamp it. One of the latest trends in website design is "responsive design". A responsive website is one that looks good on both mobile phones and desktop displays. Many affordable web design firms (including Wysi) offer responsive websites by default, so investing in your website today will future-proof it for the next few years and leave you in a good position to take advantage of the growing popularity of mobile devices.

Your website is more than just an online business card. It is an extension of your brand and you should be able to show it off with pride. Let us show you how.

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